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CORE SKILLS

  • Content creation and copywriting

  • Editorial calendar management

  • Blog, email, and social content

  • B2B content marketing and storytelling

  • Paid media and paid social

  • Content performance tracking and analytics

  • Google Analytics, Tableau

  • Proficient across Canva, Hootsuite, Photoshop, and InDesign

  • Proficient across Meta, Snapchat, X, TikTok, and Pinterest Ads Managers

Professional Experience

Associate Manager, Paid Media
Catalyst Brands - Lucky Brand, Aéropostale 
August 2022 - September 2025
Remote (Boston, MA)

Formerly SPARC Group LLC prior to the acquisition of JCPenney

Digital Marketing Intern
Navitas Marketing 
January 2021 - May 2021
Remote

Marketing & Sales Intern
OraSure Technologies
June 2019 - August 2019
Bethlehem, PA

Content Marketing Manager
InMarket
September 2025 - Present
Remote (Boston, MA)
 

Strategist, Paid Social
Assistant Strategist, Paid Social
Mediahub Worldwide
May 2021 - August 2022
Boston, MA

Marketing & Comms Intern
YPR USA
August 2019 - December 2019
Rome, Italy

  • Instagram
  • LinkedIn

© 2026 Allyson Rychlak

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